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Prime BlackEdition 85 Road Rim Rims
  • £249.99
  • RRP £349.99
  • Saving you £29

Measuring an aerodynamically-sound 85mm depth, the aero profile on this high-level hoop allows you to cut through the air more potently and powerfully as you make those vital gains. Made from a lightweight and long-lasting carbon, it is more than capable of withstanding the pressures of rapid riding, making sure every second is accounted for on your path to the podium.  Tubeless ready for added traction and reduced rolling resistance when you need it most, speed is definitely of the essence with the BlackEdition 85 Carbon Road Rim.

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Prime BlackEdition 60 Carbon Disc Road Rim Rims
  • £164.99
  • RRP £324.99
  • Saving you £49

Designed with a streamlined and steady-rolling 60mm depth, this top-performance rim swipes through the air with ease to create a second-shaving run on every outing. Made from a lightweight and durable carbon fibre, it more than meets the performance demands of today's rapid racers. Disc brake optimised for a more controlled stopping experience when you need to drop anchor, this modern road rim has everything you need for a controlled and lightning quick race for the line.

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Prime BlackEdition 50 Carbon Disc Road Rim Rims
  • £206.99
  • RRP £299.99
  • Saving you £31

Sensationally streamlined with its 50mm depth, the aero profile on this high-performing hoop cuts through the air with pace, power and potency while its stiff carbon construction offers unrivalled handling capabilities. With a full width of 27.5mm, there's a plentiful contact area to give a confidence-inspiring and stable roll with every rotation. Disc brake optimised to allow for powerful, precision braking when called upon, this Prime rim is the perfect pick to propel you to the podium and your personal best. 

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Prime BlackEdition 50 Carbon Road Rim Rims
  • £179.99
  • RRP £299.99
  • Saving you £40

Designed with a 50mm depth and 27.5mm width, this excellent aero profile rim is aerodynamically sound for speedy straight-line soaring as you boom through record-breaking run. Tubeless ready to meet the expectations of the modern all-rounder rider, it is equipped with 20 (front) and 24 (rear) spoke holes, giving way to a sturdy reinforcement when fully built.  Offering rigid, responsive handling from its lightweight carbon build, the BlackEdition 50 Carbon Road Rim uses pace, power and poise to propel you to your personal best.

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Prime BlackEdition 38 Carbon Road Rim Rims
  • £161.99
  • RRP £299.99
  • Saving you £46

Measuring a 38mm profile and 27.5mm width, this wide, aero rim is superbly streamlined for a speedy soar over a variety of under-wheel conditions. Tubeless-ready to meet the expectations of the modern all-rounder rider, it is equipped with 20 (front) and 24 (rear) spoke holes, giving way to a sturdy reinforcement when fully built.  Stiff, responsive and lightweight from its carbon build, the BlackEdition 38 Carbon Road Rim is the ideal pick for riders after a rim for any situation. 

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Sector R26 Road Rim Rims
  • £49.99
  • RRP £74.99
  • Saving you £33

This road bike rim features a robust aluminium construction, which makes it perfect at handling all the intensity that comes with road cycling. Sector has also put this model through a heat-treatment process for extra durability. Coming equipped with a tubeless-ready rim profile and a 19.5mm internal width, this model is optimised for use with 23mm to 36mm tyres.  The Kinesis R26 rim profile at 26mm deep is aerodynamic whilst retaining a low weight. This road bike rim is both pinned and welded making it incredibly strong, and combining this with a wider road tyre, makes the R26 the perfect Wheelset for epic road rides, bike-packing adventures and the worst of our UK roads.

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Sector GCa Gravel Rim Rims
  • £49.99
  • RRP £59.99
  • Saving you £17

Whether you're taking the long road home or planning a countryside adventure with your friends, this versatile gravel rim is engineered for maximum performance. It features a hard-wearing aluminium rim construction, which makes it more than capable of handling all the intensity that comes with exploring new and unpredictable roads. Sector has also equipped this model with a 23mm internal width that's optimised for 30mm to 50mm tyres. The rim is both pinned and welded making it incredibly strong, and combining this with the wide profile, will withstand punishing ‘Cross courses, all day Gravel epics or your next bike-packing adventure.   The GCa is available in both 700c and 650b options.

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Spank Spoon 32 MTB Rim Rims
  • £29.99
  • RRP £69.99
  • Saving you £57

Oohbah The unique OohBah profile allows Spank to manufacture thinner walled, wider profiled, lighter rims without sacrificing strength or rigidity. Wider rims mean stiffer wheels and more tire spread, leading to greater traction and improved comfort, and tire performance. The “wave” shape of the OohBah inner rim adds strength and support to the vertical rim flange walls and prevent buckling. Normal straight or curved tube wells must be much thicker, and by default heavier, to offer the same support.

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Spank SPIKE Race 33 Bead Bite Rim Rims
  • £31.99
  • RRP £79.99
  • Saving you £60

The Spank SPIKE Race 33 features the unique Oohbah technology, found only on Spank rims and wheels. Traditionally, the central channel of a rim is slightly curved or flat on most rims, but the Spank-specific Oohbah design features a wave-like pattern in the centre. This Oohbah feature in the centre of the rim adds exceptional strength and makes the entire rigid and creates greater lateral stiffness, traits commonly only found on wheels that are much heavier. This structural benefit also allows Spank to make rims that are wider without having to add extra material, which would in turn make them heavier. Technologies: Bead Bite: At an incredible range of pressures, Bead Bite is the solution to keeping your tyres burp free and fixed in place. Bead Bite rim technology enhances tubeless use with tyres of all types and with a greater range of air pressures. Bead Bite rims have 6 rows of tiny ridges that run along the vertical and horizontal faces of the bead seats. These tiny teeth create air seals between the rim and tyre as the bead conforms into them under air pressure. They dramatically increase frictional forces on the tyre bead, reducing the beads’ ability to move vertically or horizontally (thus improving tyre stability and reducing burps). The bead literally becomes trapped between the vertical and horizontal ridges, even at very low air pressures. Even in tubed applications, Bead Bite rims tend to allow much lower air pressures with reduced risk of pinch flats Oohbah: The unique OohBah profile allows Spank to manufacture thinner walled, wider profiled, lighter rims without sacrificing strength or rigidity. Wider rims mean stiffer wheels and more tyre spread, leading to greater traction and improved comfort, and tyre performance. The “wave” shape of the OohBah inner tube adds strength and support to the vertical rim flange walls and prevents buckling. Normal straight or curved tube wells must be much thicker, and by default heavier, to offer the same support ERD ++: In recent years many new standards of nipples have been introduced, and nipple head heights vary. For this reason, Spank communicates ERD without including nipple head height, so the user can add the exact height of the nipples they have chosen for their build, (Inner Diameter of the Rim + 2X Spoke Bed Wall Thickness = ERD ++). 

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DT Swiss RR 511 18mm Road Rim Rims
  • £49.99
  • RRP £89.99
  • Saving you £44

This super-strong rim features a 32mm profile height to provide a higher level of stability compared to a standard road rim; perfect for Gravel and Cyclocross sessions, and it's fully tubeless ready.

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DT Swiss RR 411 Asymmetric 18mm Road Rim Rims
  • £74.99
  • RRP £89.99
  • Saving you £17

Super-Light, Exceptionally Strong and Stylish The rim is created, then coated with a DT Swiss unique surface treatment to get the most out of aluminium. The finished rim is super-light, exceptionally strong and stylish. This version features an asymmetric design to provide the best performance with asymmetric hub flanges.

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DT Swiss RR 411 18mm Road Rim Rims
  • £29.99
  • RRP £89.99
  • Saving you £67

This rim is super-light, strong and stylish, and is fully capable and ready for everything from training to racing. This rim performs excellently for all areas of road riding and is ready to roll with you to the top of the podium.

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